During my time at Toyota Material Handling, my focus shifted heavily toward driving digital engagement and crafting high-end, experiential corporate design. I developed a wide range of digital placements to support corporate marketing initiatives, most notably conceptualizing and executing the complete digital design campaign for the company's Cyber Monday promotions. Beyond digital marketing, I also had the opportunity to curate the overarching visual identity for the company’s exclusive Presidential Award Trip. This allowed me to flex my experiential design skills, creating a premium, end-to-end branding experience that elevated the event for top-tier attendees.
